→ HTC launched the HTC one primarily around it's photography capabilities. They TV ad centered around filming a skydiver on an HTC One.

→ I developed the ad enabling the user to capture images of the video and then view them in a gallery when the video completes.

→ This global master ad went live to coincide with the first TV ad aired on C4.

Build (screencast)

Agency TAG @ Mother
Client HTC
Campaign HTC One intregrated launch with TV Campaign
Technologies Flash (AS3)
Ad platform Double CLick
Format YouTube expandable masthead
Role Developer